⚡ TL;DR
B2B SEO for wholesale: index 980 SKUs behind login, $500 MOQ intact, gated prices.
The trap: wholesale behind auth
Fort Worth Wholesale (portfolio) runs 1,000+ SKUs on OpenCart with “Login to view prices” and $500 minimum. Block everything and you disappear; expose prices and you lose margin.
The setup
- Indexable catalog, gated prices: category and product URLs crawlable, price block rendered via JS check +
data-no-price- Google sees product, not price - Faceted control: canonical for filtered params, noindex for ?sort=&limit=, sitemap only canonical SKUs
- Schema: Product + Offer (availability, no price) + BreadcrumbList for long-tail “glass water pipe wholesale Texas”
Outcome
Indexed SKUs 210 -> 980 in 6 weeks, impressions +184% for “wholesale vaporizers” cluster. Prices stay gated, catalog stays visible. B2B SEO is not DTC SEO.
Sell wholesale? See our E-commerce service.
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